Launch with a Film People Remember
We help founders turn funding announcements into cinematic content that earns attention.



Some of our other work
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$17M Funding Announcement
We worked directly with the founder weeks before production to distill the company's core challenge into a clear launch narrative...

Integration Announcement
From hook to end card, every beat was built around one thesis: the biggest wins come from imitating what works...

$6.5M Seed Announcement
We developed the story with Connor before production began, shaping a Seed-stage announcement into a clear founder-led film...
Trusted by funds behind the world's best startups




















A funding announcement gives you a narrow window of attention.
Investors are watching. Candidates are watching. Customers are deciding whether or not to book into your calendar.
Optix House helps you turn that window into a launch film that makes the story clear.
Clarify the story
We help you find the one idea your market needs to remember.
Create the launch asset
We produce a cinematic film built for your announcement moment.
Amplify the launch
Get it in front of your next customer, your next hire, and your next investor.
Start Your Project
We only take on a small number of launch films each quarter so every project gets hands-on creative attention from story through post-production.
Q2 2026 / PRODUCTION
Q3 2026 / INTAKE
* Maximum capacity: 3 projects per quarter

Hi, I'm Hendrix.
I'm a junior at NYU Stern in the Business, Technology, and Entrepreneurship program.
It started with a camera in high school. I built my photography portfolio at hendrixfarrell.com, then founded xCubedMedia to do brand and creative work for various industries.
Optix House is the studio I built next. The thesis is simple: funding announcements should land like films people remember. Every project gets my eyes from story through final cut.
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